How Marketing affects the Indie Author

If you’re anything like me, marketing feels like learning another language like a mysterious code fluently understood by suits and intimidating to the average person.

There’s no question. Marketing is an essential to creating a successful title. For indie authors, it’s a lot tougher considering that we do everything ourselves.

Thanks to social media, the average can attempt marketing techniques through promotion through social media. But what else can indie authors do besides post to social media? Should we invest into a marketing firm or should we implore a college student looking to make a buck or two.

How we market our brands is very important. A lot of times the conditions of our careers and our lives is like a dam hindering our ambitions to publish or finish that project you desire to share with the world.

At the earliest opportunity, try and post whatever you can to WordPress, Twitter, FaceBook, and LinkedIn. Let’s encourage one another by sharing post, hitting like buttons, and funding campaigns.

Any action taken to market yourself is better than not taking action.

Update: Check out this list of resources. This describes what places give all authors a platform to market (promote) their literature. 
 

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One thought on “How Marketing affects the Indie Author

  1. If you really want to learn how indies market books, go to the kboards writers’ cafe. Marketing is a lot more that FB and social media. The Holy Grail is Bookbub, but putting your discounted book on bknights for $5.50 usually (though no always) results in a positive ROI. Then there are ads on FB, Google, and Amazon.

    And don’t forget the most important marketing tip of all – email newsletter. I don’t see a link to sign up for one here on your blog.

    Really, seriously, get over to the writers’ cafe and start reading. Now!

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